diff --git a/components/messages.js b/components/messages.js
index 286a5788..b8605126 100644
--- a/components/messages.js
+++ b/components/messages.js
@@ -77,7 +77,7 @@ export const labels = defineMessages({
   referrers: { id: 'label.referrers', defaultMessage: 'Referrers' },
   screens: { id: 'label.screens', defaultMessage: 'Screens' },
   browsers: { id: 'label.browsers', defaultMessage: 'Browsers' },
-  os: { id: 'label.operating-systems', defaultMessage: 'Operating systems' },
+  os: { id: 'label.os', defaultMessage: 'OS' },
   devices: { id: 'label.devices', defaultMessage: 'Devices' },
   countries: { id: 'label.countries', defaultMessage: 'Countries' },
   languages: { id: 'label.languages', defaultMessage: 'Languages' },
@@ -133,33 +133,35 @@ export const labels = defineMessages({
   runQuery: { id: 'label.run-query', defaultMessage: 'Run query' },
   field: { id: 'label.field', defaultMessage: 'Field' },
   fields: { id: 'label.fields', defaultMessage: 'Fields' },
-  createReport: { id: 'labels.create-report', defaultMessage: 'Create report' },
-  description: { id: 'labels.description', defaultMessage: 'Description' },
-  untitled: { id: 'labels.untitled', defaultMessage: 'Untitled' },
-  type: { id: 'labels.type', defaultMessage: 'Type' },
-  filters: { id: 'labels.filters', defaultMessage: 'Filters' },
-  breakdown: { id: 'labels.breakdown', defaultMessage: 'Breakdown' },
-  true: { id: 'labels.true', defaultMessage: 'True' },
-  false: { id: 'labels.false', defaultMessage: 'False' },
-  equals: { id: 'labels.equals', defaultMessage: 'Equals' },
-  doesNotEqual: { id: 'labels.does-not-equal', defaultMessage: 'Does not equal' },
-  greaterThan: { id: 'labels.greater-than', defaultMessage: 'Greater than' },
-  lessThan: { id: 'labels.less-than', defaultMessage: 'Less than' },
-  greaterThanEquals: { id: 'labels.greater-than-equals', defaultMessage: 'Greater than or equals' },
-  lessThanEquals: { id: 'labels.less-than-equals', defaultMessage: 'Less than or equals' },
-  contains: { id: 'labels.contains', defaultMessage: 'Contains' },
-  doesNotContain: { id: 'labels.does-not-contain', defaultMessage: 'Does not contain' },
-  before: { id: 'labels.before', defaultMessage: 'Before' },
-  after: { id: 'labels.after', defaultMessage: 'After' },
-  total: { id: 'labels.total', defaultMessage: 'Total' },
-  sum: { id: 'labels.sum', defaultMessage: 'Sum' },
-  average: { id: 'labels.average', defaultMessage: 'Average' },
-  min: { id: 'labels.min', defaultMessage: 'Min' },
-  max: { id: 'labels.max', defaultMessage: 'Max' },
-  unique: { id: 'labels.unique', defaultMessage: 'Unique' },
-  value: { id: 'labels.value', defaultMessage: 'Value' },
-  overview: { id: 'labels.overview', defaultMessage: 'Overview' },
-  totalRecords: { id: 'labels.total-records', defaultMessage: 'Total records' },
+  createReport: { id: 'label.create-report', defaultMessage: 'Create report' },
+  description: { id: 'label.description', defaultMessage: 'Description' },
+  untitled: { id: 'label.untitled', defaultMessage: 'Untitled' },
+  type: { id: 'label.type', defaultMessage: 'Type' },
+  filters: { id: 'label.filters', defaultMessage: 'Filters' },
+  breakdown: { id: 'label.breakdown', defaultMessage: 'Breakdown' },
+  true: { id: 'label.true', defaultMessage: 'True' },
+  false: { id: 'label.false', defaultMessage: 'False' },
+  is: { id: 'label.is', defaultMessage: 'Is' },
+  isNot: { id: 'label.is-not', defaultMessage: 'Is not' },
+  isSet: { id: 'label.is-set', defaultMessage: 'Is set' },
+  isNotSet: { id: 'label.is-not-set', defaultMessage: 'Is not set' },
+  greaterThan: { id: 'label.greater-than', defaultMessage: 'Greater than' },
+  lessThan: { id: 'label.less-than', defaultMessage: 'Less than' },
+  greaterThanEquals: { id: 'label.greater-than-equals', defaultMessage: 'Greater than or equals' },
+  lessThanEquals: { id: 'label.less-than-equals', defaultMessage: 'Less than or equals' },
+  contains: { id: 'label.contains', defaultMessage: 'Contains' },
+  doesNotContain: { id: 'label.does-not-contain', defaultMessage: 'Does not contain' },
+  before: { id: 'label.before', defaultMessage: 'Before' },
+  after: { id: 'label.after', defaultMessage: 'After' },
+  total: { id: 'label.total', defaultMessage: 'Total' },
+  sum: { id: 'label.sum', defaultMessage: 'Sum' },
+  average: { id: 'label.average', defaultMessage: 'Average' },
+  min: { id: 'label.min', defaultMessage: 'Min' },
+  max: { id: 'label.max', defaultMessage: 'Max' },
+  unique: { id: 'label.unique', defaultMessage: 'Unique' },
+  value: { id: 'label.value', defaultMessage: 'Value' },
+  overview: { id: 'label.overview', defaultMessage: 'Overview' },
+  totalRecords: { id: 'label.total-records', defaultMessage: 'Total records' },
   insights: { id: 'label.insights', defaultMessage: 'Insights' },
   dropoff: { id: 'label.dropoff', defaultMessage: 'Dropoff' },
   referrer: { id: 'label.referrer', defaultMessage: 'Referrer' },
diff --git a/components/pages/reports/FieldFilterForm.js b/components/pages/reports/FieldFilterForm.js
index a2b68968..381bb7e3 100644
--- a/components/pages/reports/FieldFilterForm.js
+++ b/components/pages/reports/FieldFilterForm.js
@@ -1,17 +1,28 @@
 import { useState } from 'react';
 import { Form, FormRow, Item, Flexbox, Dropdown, Button } from 'react-basics';
-import { useFilters } from 'hooks';
+import { useMessages, useFilters, useFormat } from 'hooks';
 import styles from './FieldFilterForm.module.css';
 
-export default function FieldFilterForm({ label, type, values, onSelect }) {
+export default function FieldFilterForm({ name, label, type, values, onSelect }) {
+  const { formatMessage, labels } = useMessages();
   const [filter, setFilter] = useState('eq');
   const [value, setValue] = useState();
-  const filters = useFilters(type);
+  const { getFilters } = useFilters();
+  const { formatValue } = useFormat();
+  const filters = getFilters(type);
 
   const renderFilterValue = value => {
     return filters.find(f => f.value === value)?.label;
   };
 
+  const renderValue = value => {
+    return formatValue(value, name);
+  };
+
+  const handleAdd = () => {
+    onSelect({ name, type, filter, value });
+  };
+
   return (
     <Form>
       <FormRow label={label} className={styles.filter}>
@@ -27,18 +38,20 @@ export default function FieldFilterForm({ label, type, values, onSelect }) {
               return <Item key={value}>{label}</Item>;
             }}
           </Dropdown>
-          <Dropdown className={styles.values} items={values} value={value} onChange={setValue}>
+          <Dropdown
+            className={styles.dropdown}
+            items={values}
+            value={value}
+            renderValue={renderValue}
+            onChange={setValue}
+          >
             {value => {
-              return <Item key={value}>{value}</Item>;
+              return <Item key={value}>{formatValue(value, name)}</Item>;
             }}
           </Dropdown>
         </Flexbox>
-        <Button
-          variant="primary"
-          onClick={() => onSelect({ name, type, value: [filter, value] })}
-          disabled={!filter || !value}
-        >
-          Add
+        <Button variant="primary" onClick={handleAdd} disabled={!filter || !value}>
+          {formatMessage(labels.add)}
         </Button>
       </FormRow>
     </Form>
diff --git a/components/pages/reports/FilterSelectForm.js b/components/pages/reports/FilterSelectForm.js
index 49238e1c..844c2a1d 100644
--- a/components/pages/reports/FilterSelectForm.js
+++ b/components/pages/reports/FilterSelectForm.js
@@ -27,8 +27,16 @@ export default function FilterSelectForm({ websiteId, items, onSelect }) {
   }
 
   if (isLoading) {
-    return <Loading />;
+    return <Loading position="center" icon="dots" />;
   }
 
-  return <FieldFilterForm label={field?.label} type="string" values={data} onSelect={onSelect} />;
+  return (
+    <FieldFilterForm
+      name={field?.name}
+      label={field?.label}
+      type="string"
+      values={data}
+      onSelect={onSelect}
+    />
+  );
 }
diff --git a/components/pages/reports/insights/InsightsParameters.js b/components/pages/reports/insights/InsightsParameters.js
index c6140d68..d4c0b95b 100644
--- a/components/pages/reports/insights/InsightsParameters.js
+++ b/components/pages/reports/insights/InsightsParameters.js
@@ -1,6 +1,15 @@
 import { useContext, useRef } from 'react';
-import { useMessages } from 'hooks';
-import { Form, FormRow, FormButtons, SubmitButton, PopupTrigger, Icon, Popup } from 'react-basics';
+import { useFormat, useMessages, useFilters } from 'hooks';
+import {
+  Form,
+  FormRow,
+  FormButtons,
+  SubmitButton,
+  PopupTrigger,
+  Icon,
+  Popup,
+  TooltipPopup,
+} from 'react-basics';
 import { ReportContext } from 'components/pages/reports/Report';
 import Icons from 'components/icons';
 import BaseParameters from '../BaseParameters';
@@ -13,23 +22,26 @@ import FieldSelectForm from '../FieldSelectForm';
 export function InsightsParameters() {
   const { report, runReport, updateReport, isRunning } = useContext(ReportContext);
   const { formatMessage, labels } = useMessages();
+  const { formatValue } = useFormat();
+  const { filterLabels } = useFilters();
   const ref = useRef(null);
   const { parameters } = report || {};
   const { websiteId, dateRange, fields, filters } = parameters || {};
+  const { startDate, endDate } = dateRange || {};
+  const parametersSelected = websiteId && startDate && endDate;
   const queryEnabled = websiteId && dateRange && (fields?.length || filters?.length);
 
   const fieldOptions = [
-    { name: 'url_path', label: formatMessage(labels.url) },
-    { name: 'page_title', label: formatMessage(labels.pageTitle) },
-    { name: 'referrer_domain', label: formatMessage(labels.referrer) },
-    { name: 'url_query', label: formatMessage(labels.query) },
+    { name: 'url', label: formatMessage(labels.url) },
+    { name: 'title', label: formatMessage(labels.pageTitle) },
+    { name: 'referrer', label: formatMessage(labels.referrer) },
+    { name: 'query', label: formatMessage(labels.query) },
     { name: 'browser', label: formatMessage(labels.browser) },
     { name: 'os', label: formatMessage(labels.os) },
     { name: 'device', label: formatMessage(labels.device) },
     { name: 'country', label: formatMessage(labels.country) },
     { name: 'region', label: formatMessage(labels.region) },
     { name: 'city', label: formatMessage(labels.city) },
-    { name: 'language', label: formatMessage(labels.language) },
   ];
 
   const parameterGroups = [
@@ -63,9 +75,11 @@ export function InsightsParameters() {
   const AddButton = ({ id }) => {
     return (
       <PopupTrigger>
-        <Icon>
-          <Icons.Plus />
-        </Icon>
+        <TooltipPopup label={formatMessage(labels.add)} position="top">
+          <Icon>
+            <Icons.Plus />
+          </Icon>
+        </TooltipPopup>
         <Popup position="bottom" alignment="start">
           {(close, element) => {
             return (
@@ -91,32 +105,33 @@ export function InsightsParameters() {
   return (
     <Form ref={ref} values={parameters} onSubmit={handleSubmit}>
       <BaseParameters />
-      {parameterGroups.map(({ id, label }) => {
-        return (
-          <FormRow key={label} label={label} action={<AddButton id={id} onAdd={handleAdd} />}>
-            <ParameterList items={parameterData[id]} onRemove={index => handleRemove(id, index)}>
-              {({ value, label }) => {
-                return (
-                  <div className={styles.parameter}>
-                    {id === 'fields' && (
-                      <>
-                        <div>{label}</div>
-                      </>
-                    )}
-                    {id === 'filters' && (
-                      <>
-                        <div>{label}</div>
-                        <div className={styles.op}>{value[0]}</div>
-                        <div>{value[1]}</div>
-                      </>
-                    )}
-                  </div>
-                );
-              }}
-            </ParameterList>
-          </FormRow>
-        );
-      })}
+      {parametersSelected &&
+        parameterGroups.map(({ id, label }) => {
+          return (
+            <FormRow key={label} label={label} action={<AddButton id={id} onAdd={handleAdd} />}>
+              <ParameterList items={parameterData[id]} onRemove={index => handleRemove(id, index)}>
+                {({ name, filter, value, label }) => {
+                  return (
+                    <div className={styles.parameter}>
+                      {id === 'fields' && (
+                        <>
+                          <div>{label}</div>
+                        </>
+                      )}
+                      {id === 'filters' && (
+                        <>
+                          <div>{fieldOptions.find(f => f.name === name)?.label}</div>
+                          <div className={styles.op}>{filterLabels[filter]}</div>
+                          <div>{formatValue(value, name)}</div>
+                        </>
+                      )}
+                    </div>
+                  );
+                }}
+              </ParameterList>
+            </FormRow>
+          );
+        })}
       <FormButtons>
         <SubmitButton variant="primary" disabled={!queryEnabled} loading={isRunning}>
           {formatMessage(labels.runQuery)}
diff --git a/hooks/useFilters.js b/hooks/useFilters.js
index 0175e72a..5143fe5b 100644
--- a/hooks/useFilters.js
+++ b/hooks/useFilters.js
@@ -1,11 +1,13 @@
 import { useMessages } from 'hooks';
 
-export function useFilters(type) {
+export function useFilters() {
   const { formatMessage, labels } = useMessages();
 
-  const filters = {
-    eq: formatMessage(labels.equals),
-    neq: formatMessage(labels.doesNotEqual),
+  const filterLabels = {
+    eq: formatMessage(labels.is),
+    neq: formatMessage(labels.isNot),
+    s: formatMessage(labels.isSet),
+    ns: formatMessage(labels.isNotSet),
     c: formatMessage(labels.contains),
     dnc: formatMessage(labels.doesNotContain),
     t: formatMessage(labels.true),
@@ -18,7 +20,7 @@ export function useFilters(type) {
     af: formatMessage(labels.after),
   };
 
-  const types = {
+  const typeFilters = {
     string: ['eq', 'neq'],
     array: ['c', 'dnc'],
     boolean: ['t', 'f'],
@@ -27,7 +29,11 @@ export function useFilters(type) {
     uuid: ['eq'],
   };
 
-  return types[type]?.map(key => ({ type, value: key, label: filters[key] })) ?? [];
+  const getFilters = type => {
+    return typeFilters[type]?.map(key => ({ type, value: key, label: filterLabels[key] })) ?? [];
+  };
+
+  return { getFilters, filterLabels, typeFilters };
 }
 
 export default useFilters;
diff --git a/pages/api/websites/[id]/values.ts b/pages/api/websites/[id]/values.ts
index b40fc262..ad8625bd 100644
--- a/pages/api/websites/[id]/values.ts
+++ b/pages/api/websites/[id]/values.ts
@@ -3,7 +3,7 @@ import { canViewWebsite } from 'lib/auth';
 import { useAuth, useCors } from 'lib/middleware';
 import { NextApiResponse } from 'next';
 import { badRequest, methodNotAllowed, ok, unauthorized } from 'next-basics';
-import { EVENT_COLUMNS, SESSION_COLUMNS } from 'lib/constants';
+import { EVENT_COLUMNS, FILTER_COLUMNS, SESSION_COLUMNS } from 'lib/constants';
 import { getValues } from 'queries';
 
 export interface WebsiteResetRequestQuery {
@@ -28,7 +28,7 @@ export default async (
       return unauthorized(res);
     }
 
-    const values = await getValues(websiteId, type as string);
+    const values = await getValues(websiteId, FILTER_COLUMNS[type as string]);
 
     return ok(
       res,
diff --git a/queries/analytics/reports/getInsights.ts b/queries/analytics/reports/getInsights.ts
index 2167aa2c..9793f258 100644
--- a/queries/analytics/reports/getInsights.ts
+++ b/queries/analytics/reports/getInsights.ts
@@ -45,7 +45,7 @@ async function relationalQuery(
       and website_event.created_at between {{startDate}} and {{endDate}}
       and website_event.event_type = {{eventType}}
       ${filterQuery}
-    group by ${fields.map(({ name }) => name).join(',')}
+    ${parseGroupBy(fields)}
     order by 1 desc, 2 desc
     limit 500
     `,
@@ -78,7 +78,7 @@ async function clickhouseQuery(
       and created_at between {startDate:DateTime} and {endDate:DateTime}
       and event_type = {eventType:UInt32}
       ${filterQuery}
-    group by ${fields.map(({ name }) => name).join(',')}
+    ${parseGroupBy(fields)}
     order by 1 desc, 2 desc
     limit 500
     `,
@@ -98,3 +98,10 @@ function parseFields(fields) {
 
   return query.join(',\n');
 }
+
+function parseGroupBy(fields) {
+  if (!fields.length) {
+    return '';
+  }
+  return `group by ${fields.map(({ name }) => name).join(',')}`;
+}